Rainbow Opens Its First Store Digital Twin-Enabled Supermarket in Shenzhen

SHENZHEN, China , Sept. 8, 2026 /PRNewswire/ -- Rainbow, one of China's leading omnichannel retailers, has opened its upgraded Shahe sp@ce supermarket in Shenzhen. Developed in collaboration with Hanshow and Rainbow's technology subsidiary Lingzhi Digital Technology, the project marks Rainbow's first Store Digital Twin implementation, bringing together real-time store visibility, decision support and operational execution within a live retail environment. Operating a nationwide network of shopping centers, community retail centers and supermarkets, Rainbow has been exploring new ways to improv