Experts try propagation techniques to produce quality planting materials amid ube craze

COMMONLY mispronounced as “Oob” in the global scene, the Philippine’s famous purple dessert is making its way to the spotlight. It is being used in drinks, pastries and even in culinary dishes across Europe, Australia and America. For instance, as featured on various social media platforms, New York City has recently kicked off its very own Ubeland food festival, dedicated to Philippines’ vibrant ube delicacies. A well-known international cafe has also launched its season