Manila Times Business
UN Global Compact and Kantar Launch First-Ever Global Benchmark Study on Sustainable Marketing Transformation
New report reveals growing momentum and critical capability gaps as marketing leaders seek to embed sustainability into growth, innovation and brand strategy NEW YORK, May 28, 2026 /PRNewswire/ -- The UN Global Compact and Kantar today launched the UN Global Compact-Kantar CMO Benchmark Study, the first global benchmark based on UN guidance designed to measure marketing's progress in advancing sustainable transformation. Grounded in the CMO Blueprint for Sustainable Growth, the study provides on
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