Agora Awards celebrates 7 decades of marketing excellence

IN an era defined by rapid digital transformation, evolving consumer behavior, artificial intelligence and increasing demand for purpose-driven leadership, marketing has become far more than a business function. It has become a force that shapes industries, communities and national progress. Touted as the country’s pioneer trade association, the Philippine Marketing Association (PMA) is that force, bringing decades of excellence and purpose only the country’s oldest and most respecte