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Manila Times Business

Cycling industry bets on smart bikes to boost sales

FRANKFURT, Germany — At the Eurobike trade fair, hopes are high that smart and AI-enabled bicycles can revive an industry that has been dealing with years of flagging sales. Artificial intelligence, long used in cars and smartphones, is now entering the cycling world in areas ranging from electric motors to safety and services. At the stand of Avinox, a manufacturer of motors for electric bicycles, the DNA of parent company and Chinese drone specialist DJI has been transposed to cycling. T

Context & Analysis

The global cycling sector is navigating a post-pandemic correction after supply chain bottlenecks and pent-up demand artificially inflated volumes. With traditional unit growth flattening, manufacturers are pivoting toward embedded technology as the next margin driver. The shift from basic mechanical upgrades to AI-driven motor control, predictive maintenance, and rider-assist safety systems mirrors the electrification playbook already reshaping automotive and consumer electronics markets. For Philippine importers and mobility operators, this pivot signals a structural change in what qualifies as a competitive two-wheeled product.

In the Philippines, urban congestion and volatile fuel prices continue to push commuters and logistics firms toward alternative transport. The government’s push for cleaner mobility aligns with this trend, but local adoption hinges on regulatory clarity. The Land Transportation Office and Department of Trade and Industry still treat electric bicycles under fragmented classification rules, affecting import duties, road legality, and insurance coverage. As AI-enabled models enter the supply chain, Philippine buyers must navigate data compliance requirements. Smart features that collect rider telemetry or connect to cloud services fall under the Data Privacy Act, meaning distributors must ensure vendors meet DPA standards before scaling deployments.

For Filipino business owners, the opportunity lies in fleet modernization and last-mile logistics. Delivery companies and corporate operators could benefit from AI-optimized battery management and route-assist functions that lower operating costs. Tourism and urban mobility startups may explore usage-based pricing tied to vehicle data. Investors should track how foreign manufacturers structure their Southeast Asian distribution and how Philippine regulators finalize technical standards for connected bicycles. The coming year will determine whether smart bikes remain a niche import or become a mainstream component of the country’s urban mobility mix.

Analysis by IJE Software — original commentary on the story above.

This is an excerpt. Read the full article at the original source:

Source: manilatimes.net

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